Course: JOUR 398A, B. Public Relations Practicum (1-4)
Prerequisites: Grade of “C” or better in JOUR 340 and JOUR 341. Hands-on experience designing and implementing public relations campaigns on behalf of non-profit clients, both on- and off-campus. Supervised work on a broad range of public relations activities and documents, with heavy emphasis on writing. Creates professional setting in which students initiate, launch, sustain and carry through public relations campaigns of their own design. 3 hours of activity per unit per week.