UNIVERSITY CATALOG: 2017-2018

Course: JOUR 440. Public Relations Techniques (3)

Prerequisites: Grade of “C” or better in JOUR 340 and JOUR 341. Focus on strategic planning, critical thinking, management and problem solving through the use of case studies. Builds on previously acquired public relations tools and techniques. Includes campaign strategies, research strategies, client relations, creating website content, internal communications, media relations, crisis communication, media training and budgeting.

Spring-2018 - Schedule of Classes

JOUR 440

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Fall-2017 - Schedule of Classes

JOUR 440

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