UNIVERSITY CATALOG: 2020-2021

Course: KIN 308. Marketing and Public Relations in the Sport Industry (3)

An overview of the marketing and public relations strategies that university, semi-professional and professional sport properties use to sell their product. Topics include market research, media outreach, crisis management and fan engagement. Emphasis is given to both traditional and emerging industry practice.

Fall-2022 - Schedule of Classes

KIN 308

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Spring-2023 - Schedule of Classes

KIN 308

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