This is an archive of the 2019-2020 University Catalog.
To access the most recent version, Please visit catalog.csun.edu.

This is an archive of the 2019-2020 University Catalog.
To access the most recent version, please visit catalog.csun.edu.

UNIVERSITY CATALOG: 2019-2020

Courses

GBUS 593. Management/Marketing Seminar (3)

The seminar integrates the fields of marketing and management and draws on previous coursework to give students a basic understanding of business strategy. The course will provide an overview of marketing, management and business strategy theory. Business strategy cases and simulations will be used to help students apply the concepts taught in this course and those in their previous certificate courses.

GBUS 598C. MBA Internship (3)

Prerequisite: Graduate student in good standing. Individual study pertaining to future career and application of knowledge, skills and abilities gained in MBA coursework. Student must obtain an approved internship requiring MBA-level responsibilities. Faculty mentor and employer will determine scope of work. This academic internship course is available on a Credit/No Credit basis only. May not be used to fulfill formal program requirements in the MBA program.

GBUS 599A-C. Independent Study (1-3)

Independent Study

GBUS 600. Analysis of Contemporary Organizations (3)

Interdisciplinary course introducing new graduate students to the field of business. Focuses on the nature of organizations, the inter‑relatedness of the functional areas, and how organizational culture shapes ethical behavior. Explores intellectual and historic roots of management theories through readings of primary source materials. Students develop communication and research skills through individual and group projects that focus on organizations and their environment.

GBUS 607. Data Mining and Analytics (3)

Prerequisite: SOM 591 or equivalent. Concepts and methods in data mining and analytics applicable to business settings leading to knowledge discovery from large data sets and better managerial decision-making. Covers steps in the data mining process including data preparation, partitioning, model building, validation and selection. Analytics models include classification, prediction, association, clustering and neural net using both supervised/unsupervised approaches. Students will learn through a combination of lectures and hands-on short case applications using a mining software in a computer lab environment.

GBUS 691. Small Business Consulting (3)

Prerequisites: GBUS 600; Classified status. Under faculty advisement, students conduct consulting projects for local small business owners, entrepreneurs and not-for-profit organizations. Interdisciplinary course integrating a broad range of business disciplines and stresses their interactions with client companies. Provides students with the framework and experience needed for consulting. Students are responsible for evaluating clients’ needs, determining the scope of work, conducting appropriate research and analysis and developing recommendations designed to achieve organizational goals. Critical thinking and problem-solving skills are improved and applied to evaluate alternative strategies and their effects on an organization’s long-term survival and success. Requires preparation and presentation of final work project.

GBUS 695A-Z. Experimental Topics Courses (3)

Prerequisites: Permission of department chair and director of graduate programs.

GBUS 696A-G. Directed Graduate Research (1)

Prerequisites: Permission of department chair and director of graduate programs.

GBUS 697G. Comprehensive Exam (3)

Prerequisite: Permission of Director of Nazarian College Graduate Programs. Not open to students writing a thesis. Open only to graduate students who have completed or are currently completing their course requirements and have only their comprehensive exam to take. A culminating experience is required for completion of a master’s degree program. In cases where a student has significant consulting experience, the student may apply to take the Comprehensive Exam in lieu of GBUS 698A Graduate Project (MBA Consulting Project).

GBUS 698A. Graduate Project (3)

Prerequisite: All MBA core courses and MGT 693 completed or concurrent enrollment, classified status or applied for classified status. Permission of Director of Graduate Programs is required. Number of units allowed depends upon the study undertaken. A culminating experience is required for completion of a master’s degree program. The Nazarian College MBA Consulting Project is a significant, culminating undertaking appropriate to the business professional field. MBA candidates work collaboratively in small teams on this joint graduate project under faculty supervision. The team prepares a report and delivers a presentation for a client organization.