MKT 443. Retail Management (3)

Prerequisite: MKT 304 (Marketing majors must attain a grade of “C” or higher) or consent of instructor. BUS 302 and BUS 302L are prerequisites for Business majors. Retailing methods from the standpoint of the owner and manager. Buying planned stocks, inventory control, markup, accounting for stock control, pricing, style merchandising and advertising. Emphasis on problems of retail management, including departmentation, personnel control, supervisory training, store layout and store location.